Apple changes international app store prices
The App Store underwent some price changes for international customers yesterday. These slight changes are meant to reflect exchange rates accurately and balance out with the US dollar.
While many different countries saw price changes in the App Store, the US pricing structure has remained intact. Apple’s main goal with these price changes is to accurately address the problem of inflated prices for international customers.
Domestic and international prices in the App Store should now reflect the US dollar exchange rate accurately. Here are some examples of an app priced at $0.99 USD for different regions, courtesy of MacRumors:
- UK: £0.59 -> £0.69
- Australia: AU$1.19 -> AU$0.99
- Japan: 115 -> 85 Yen
- Mexico: $10 -> $12
- Switzerland: 1.10Fr -> 1.00Fr
- Norway: 6.00Kr -> 7.00Kr
While these price changes can be very confusing when looking at different currencies, Apple should have corrected any problem with international App Store inflation.
Non-US readers: Let us know if you’ve noticed these changes in your country. Have you noticed a decrease or increase in App Store prices?